Ad Hoc Revolution Web: the Innovative ERP Software for SMEs
Ad Hoc Revolution Web is the ERP solution developed by Zucchetti, designed to meet the needs of small and medium-sized enterprises, supporting them in the organized and simplified management of their business processes.
With a modular and highly customizable structure, this platform enables companies to centralize operational activities and improve efficiency, from business management to administrative control.
Among its main features, Ad Hoc Revolution Web allows:
- Coordinating business processes: facilitating the organization and monitoring of different operational phases.
- Collect and organize customer data: ensuring a complete and always up-to-date view of master records.
- Automatizing repetitive tasks: optimizing time and reducing the risk of errors.
- Analyze business performance: through in-depth reports and data visualization tools.
The web interface provides immediate access to information, fostering mobility and collaboration between business departments.
Ad Hoc Revolution Web and Marketing Automation: an effective synergy
Ad Hoc Revolution Web integrates seamlessly with Marketing Automation, offering streamlined workflows and real-time data exchange.
Main integration features include:
- Information Synchronization:
anagraphs, privacy consents, and other sensitive information are synchronized manually or automatically, ensuring consistency and accuracy in data across platforms. - Contact List Creation:
Using the advanced filters in the management system, targeted contact segments can be selected and transferred to the Marketing Automation system to initiate customized campaigns. - Importation of leads:
Contacts acquired through landing pages, social campaigns or online forms are automatically imported and associated with the respective master records in the management system.
Practical examples of use
1. Planning a promotional campaign
A company intends to send a promotional communication to a selected group of customers.
Filtering recipients:
With Ad Hoc Revolution Web, you can create a specific contact list, for example by identifying customers who have made recent purchases or shown interest in certain products.- Integration with Marketing Automation system:
the list is sent to the Marketing Automation platform, where you can configure the sending of personalized emails and set optimization rules, such as A/B testing. Results monitoring:
data on campaign performance, such as open and conversion rates, are transferred to management, enabling further targeted actions.
2. Importing leads from landing pages .
A company collects new contacts through online forms and lead generation campaigns.
- Data capture:
Contacts are recorded in the Marketing Automation platform and then imported into Ad Hoc Revolution Web, where they are verified and classified. - Strategic use of leads:
New leads can be added to existing lists or used to initiate new promotional campaigns. In case of duplicates or errors, the system flags anomalies for optimal management.
Benefits for your business
Useful links and contacts
If you would like to learn more aboutall‘ AD HocRevolution Web and Marketing Automation integration: request a demo;